Principles of marketing / Philip Kotler [and others].
- Date:
- 2008
- Books
About this work
Publication/Creation
Harlow : FT/Prentice Hall, 2008.
Physical description
xxxv, 1,020 pages : color illustrations ; 28 cm
Contributors
Edition
5th European ed.
Notes
Previous ed: 2005
Bibliographic information
Includes bibliographical references and indexes.
Languages
Subjects
Where to find it
Location Status Access Closed stores/PRI
Permanent link
Identifiers
ISBN
- 9780273711568
- 0273711563