Souvenir : British Empire Exhibition, 1924.

  • Burroughs Wellcome and Company.
Date:
1924
Catalogue details

Licence: Attribution 4.0 International (CC BY 4.0)

Credit: Souvenir : British Empire Exhibition, 1924. Source: Wellcome Collection.

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    Extracted from the CHEMIST AND DRUGGIST/' June 28, 1924 Elegance section contains a selection of 'Tabloid' Outfits and First-Aid Cases, effectively arranged and eye- compelling, though not so obtrusive as to spoil the pyramidal scheme. Attraction, however, centres around Insulin, a showcard with innumerable oxen backing up a glass tube of Insulin containing the blood-sugar reducing principle from the pancreas supplied by 1000 oxen. Ten stages of manufacture are shown, but a large coloured microphotographic slide is most interesting of all, because thereon are the Islets of Langerhans (Nature's Insulin factory), which differ markedly from the surrounding tissue of the pancreas. The course of standardisation is shown by means of charts of tests on rabbits. The range of products is undoubtedly extra- ordinary, from the stages of manufacture of lanoline from wool-grease to ionic medication ; from beautiful scale preparations to fine alkaloids; from chenopodium oil (for hookworm treatment), and ' Moogrol' (for leprosy treatment) to ' Tabloid' Animal products and 'Soloid' Stains; from tiny pocket-cases of hypodermic syringes and 'Tabloid' outfits, to motorists' and factory first-aid outfits and complete ship equipments. Likewise, everything labelled and explained, such as parathyroid examined microscopically, distinguished from surrounding thyroid, before being passed for manufacturing purposes. The topical interest is sustained by a map of the American and British aviators on their round-the-world flight, with B. W. & Co.'s medicaments on board.