Picturing medical progress from Pasteur to polio : a history of mass media images and popular attitudes in America / Bert Hansen.

New Brunswick, N.J. : Rutgers University Press, [2009], ©2009.

ix, 348 pages : illustrations (some colour) ; 27 cm

Includes bibliographical references (p. 271-328) and index.

Medicine in the public eye, then and now -- Before there were medical breakthroughs : diseases and doctors in the pictorial press, 1860-1890 -- How medicine became hot news, 1885 -- Popular enthusiasm for laboratory discoveries, 1885-1895 -- Creating an institutional base for medical research, 1890-1920 -- The mass media make medical history popular -- "And now, a word from our sponsor" : making medical history commercial -- Popular medical history in children's comic books of the 1940s -- Life looks at medicine : magazine photography and the American public -- The meaning of an era.