The engaging museum : developing museums for visitor involvement / Graham Black.

New thinking : rules for the (r)evolution of museums : a collection of essays.

Marketing the museum / Fiona McLean.

Survey of library & museum content marketing practices.

Galleries and Reading Room

Library

Shop

Café

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We're running paid user research studies to improve Wellcome Collection online

Take part in research

The archives landing page, archive category pages, and the 'Browse archives' link on the archive card list.

A 'Browse other types of archives' section.

Archive browsing

Archive collection level pages, plus the archive collection treatment on the work page and in search results.

The catalogue API's shortDescription is shown on the archive collection hero and in search results.

Archive collection

Clicking an image opens its details in a sidebar instead of a modal, with the selected image highlighted in the grid.

Updated image results grid and a re-sizable viewing pane.

Larger thumbnail, plus key information and onward journey in the sidebar.

Image sidebar preview

The three thematic browsing category pages (subjects, people & organisations, types & techniques) become accessible.

Subject sub-category pages become accessible, and the subjects category page gains a sub-category menu.

Museums - Marketing

Works from the collections

The engaging museum : developing museums for visitor involvement / Graham Black.

New thinking : rules for the (r)evolution of museums : a collection of essays.

Marketing the museum / Fiona McLean.

Survey of library & museum content marketing practices.